Tuesday, March 27, 2012

Sales Promotion and Personal Selling

Old Navy is a company that always has sales and coupons available for the consumer. You can get them in the mail or just search online and you will get a handful of coupons. They also offer rebates on certain items and premiums on some online items. They also have loyalty marketing programs in which they reward their customers over time. A certain amount of money spent there they get points and with those points they can get discounts etc. Their samples are in a way trying out their clothes and see if they fit nicely. Right now GAP is trying to "push" their companies overseas to expand their industry. If you are trying to apply for Old Navy you can get a referral from someone who already works there or worked and can get the job easier.

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